Insights

Insights 7/21/23

Reddit Isn't the Same After Apollo

Apollo is dead. Long live Apollo. Reddit has recently closed off its API to 3rd party developers and in the process, el...


Insights 7/21/23

ChatGPT Downloads Dropped 27% in the Last Month - Where's Revenue?

ChatGPT is no doubt one of the most important things that happened in technology this year. Controversial, sure, but als...


Insights 7/21/23

Out of Gas - Was Discord's Acquisition All Snake Oil?

Last year, Gas, an anonymous messaging app for teens, rose to the top of the charts very quickly. Before that momentum ...


Insights 7/14/23

By the Numbers: Analyzing App Downloads in the App Store and Google Play

How many apps get a thousand downloads a month? How about 100, or a million? That's the kind of question I get asked ver...


Insights 7/14/23

This Latest TikTok Success Story Grew Revenue 5x in a Week

Threads, Instagram's Twitter clone became the 1 app in the App Store on launch and seemed like it would be there for a l...


Insights 7/14/23

Did Prime Day Help Amazon Get Ahead of Newer Rivals?

Amazon's annual shopping event, Prime Day, took place this week and ushered 48 hours of exclusive deals and discounts ac...


Insights 7/14/23

Is Anyone Still Reading Real Books?

A few weeks ago, I looked at the amazing revenue growth of Audible, Amazon's audiobook arm. The app earned 33M of net re...


Insights 7/14/23

7-Eleven's Free Slurpee Day Wasn't a Big Hit...

7-Eleven has been giving away free Slurpees, the company's flagship drink, on July 11th for more than 20 years. In 2019 ...


Insights 7/7/23

Twitter's Weekend Blunder Led Hundreds of Thousands to Bluesky and Truth Social

Last weekend was rough for Twitter. On Saturday, many users started getting errors while scrolling through their feeds. ...


Insights 7/7/23

Instagram's Copy of Twitter's Blue Check Raked In More than $15M so Far

Earlier this year, when everyone was dunking on Twitter's 8 blue checkmark, Instagram decided it was a feature worth cop...


Insights 7/7/23

AI All the Way - The Most Downloaded Apps in June

I crunched the numbers and ranked the most downloaded apps in the world. I was most curious about ChatGPT, the official ...


Insights 7/7/23

The Same but Lower - The Most Downloaded Games in June

June is officially behind us, which means it's time to crunch the numbers and rank the most downloaded games in the worl...


Insights 7/7/23

Scooters Lose Their Hype - Downloads Down Post-Pandemic

Scooter rental apps are one of my favorite topics to look at during the summer. Downloads peak in August, and over the l...


Insights 6/30/23

Unpacking the App Store's Million-Dollar Monthly Club

How many apps and games do you think make more than a million dollars on the App Store? And for the sake of consistency,...


Insights 6/30/23

TikTok's Billion Dollar Year

TikTok's revenue growth is an interesting trend to look at. While the trend has almost always been curving up the way e...


Insights 6/30/23

Audible Is in a League of Its Own!

Does anyone read books anymore? That might sound like a silly thing to ask, but when you look at Audible's App Store re...


Insights 6/30/23

Here's What Investor Fraud Looks Like IRL

News broke earlier this week that event discovery app IRL (which stands for In Real Life) is shutting down immediately a...


Insights 6/30/23

iOS 17 Sherlocks an Entire Category - Erasing Millions in Revenue

With its latest update to iOS, Apple will release its own version of apps currently available from 3rd party developers ...


Insights 6/24/23

Apple's Latest Android App

Apple Music Classical went live on Google Play in late May, two months after the iPhone version launched on the App Stor...


Insights 6/24/23

Casino Game Revenue is On the Rise in the App Store

Casino games are a big deal on the App Store. People love to bet and casino games make the entire experience very easy. ...


Insights 6/24/23

Monetizing the News is (Finally) Working - App Store Revenue Up 370%

The newspaper business has been in financial trouble for a long time now thanks to the internet and social media. On mo...


Insights 6/24/23

Downloads Are Going into Summer Mode - The Mobile Download Index

Downloads change drastically during the summer. Kids are on vacation which means more games see more downloads, and more...


Insights 6/24/23

How Much Did HBO Lose When Moving Subscriptions to Max?

It's been a month since HBO Max joined forces with discovery and rebranded as Max. The rebranding wasn't a simple name c...


Insights 6/16/23

Zoom's Mobile Revenue Hits a Big Milestone

Zoom is one app that needs no introduction. During the pandemic, Zoom's downloads grew faster than any other app, and on...


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