Insights

Insights 12/8/23

X's Mobile Revenue Grew 261% in 2023

2023 has been nothing less than chaos for Twitter, which goes by X now but all the old-timers like me just can't not cal...


Insights 12/8/23

Snapchat's Mobile Revenue Crossed a Big Milestone

When Snapchat's paid subscription went live I said no one would pay to be a beta tester. More than a year later, Snapcha...


Insights 12/8/23

I Can't Believe How Much This Paid Game Is Making

I keep a close watch on the top app lists, and when a newcomer shows up, I immediately try to figure out what's going on...


Insights 12/8/23

Gmail's iOS Revenue Is at an All-Time High!

Something most people don't know is that Gmail, the inbox everyone is using, offers in-app purchases on the App Store. ...


Insights 12/1/23

ChatGPT Has a Serious Problem and It's Not Its Executive Team...

A lot has happened to everyone's favorite AI over the last couple of weeks. The big executive/board battle is what most ...


Insights 12/1/23

Threads Is Outpacing X in Downloads Right Now

Threads, Instagram's response to Twitter (aka X, but I still call it Twitter), has seen downloads nearly double over the...


Insights 12/1/23

Which Shopping App Grew The Most This Black Friday? (Not Amazon)

2023 hasn't been an amazing year for Amazon's downloads. Maybe everyone already has the app? Maybe there's more shopping...


Insights 12/1/23

Amo Used a Proven Growth Hack and It Backfired

Social apps have a pretty quot;standardquot; growth hack that's not that user-friendly but is pretty much rocket fuel fo...


Insights 12/1/23

Klarna's Worst Black Friday

Buy Now Pay Later was all the rage a couple of years ago. What's better than not having to pay for your purchases right ...


Insights 11/17/23

China's Dominance is On Display - The Highest Earning Mobile Games in the World

I crunched the numbers and ranked the highest-earning mobile games in the world in October and September's trend seems t...


Insights 11/17/23

Disney and Hulu's Upcoming Merger Will Create a Streaming Giant

Disney and Hulu are planning to merge into a single streaming service and that's a really big deal because Hulu, which s...


Insights 11/17/23

TikTok's Video Editor has Taken Over and the Competition is Feeling the Pain

CapCut, the video editor from TikTok, has officially taken the lead in its category and is now earning more than any oth...


Insights 11/17/23

Lapse Loses Momentum as Downloads Drop 70%

Over the last few years, multiple apps have tried to take on Instagram by offering a quot;newquot; way to social media. ...


Insights 11/17/23

October Delivers for TikTok and YouTube - The Highest Earning Apps in the World

I crunched the numbers and ranked the highest-earning apps in the world, and let me just tell you, October scored big fo...


Insights 11/10/23

The #1 App in the US Hasn't Been Updated in 7 Years!

The most downloaded app in the US App Store right now is a coloring book that hasn't been updated in 7 years. And it loo...


Insights 11/10/23

Wrapped - Was the Most Downloaded App in the US Just a Scam?

An app catapulted to the top of the App Store last week and then disappeared abruptly. Fast risers aren't new, but abrup...


Insights 11/10/23

Downloads Continue to Grow in October - The Most Downloaded Apps in the World

October is over which means it's time to crunch the numbers and rank the most downloaded apps in the world across the Ap...


Insights 11/10/23

Going After the Money - The Most Downloaded Games in the World

October is over which means it's time to crunch the numbers and rank the most downloaded games in the world across the A...


Insights 11/10/23

ReelShort is a Streaming App That's a Solution Without a Problem

ReelShort is seeing a download surge right now and that's pushing it up the charts - 3 overall in the US App Store and 1...


Insights 11/3/23

X's (aka. Twitter's) Mobile Revenue Grew 829% Since Elon's Takeover

October is behind us, which means it's time to check in on X's (aka. Twitter's) mobile revenue, a monthly series I start...


Insights 11/3/23

Non-Traditional Car Rentals Continue to Dominate Growth

A few summers ago I looked at the car rental market on mobile to see who's the go-to. As a user of most of those apps (b...


Insights 11/3/23

Why is Intuit Killing Mint, a Crowd Favorite?

Back in 2009, finance app conglomerate Intuit acquired Mint, a budget tracker that was very successful on the web and st...


Insights 11/3/23

Hopper Goes from Leader to Loser in Travel Booking Race

Hotel booking, when it came to apps, was a game Expedia won. But then the pandemic happened, erasing demand substantiall...


Insights 11/3/23

Peacock's Big Win with Five Nights at Freddy's

A movie based on a game hit theaters and started streaming last week. Over the years, a few games have gone to theaters,...


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